12 Small Business Promotion Ideas

12 small business promotion ideas

Looking for unique small business promotion ideas? You’ve come to the right place! In this article, we will review a dozen different promotional products that you can give away to your customers. Each of these items has its own set of advantages, so be sure to read through them all before making a decision. At Sienna Pacific, we are one of the leading custom promotional products suppliers in the United States. Our wholesale prices are unbeatable, and you can request a Free Quote whenever you want.

Why Should You Use Giveaways to Promote Your Business?

When it comes to marketing your small business, there are a lot of different strategies that you can use. But one of the most effective (and cost-effective) methods is to give away customized promotional products. Here are just a few of the reasons why using promotional products is such a smart idea:

Help you build brand awareness. By giving away branded items like keychains, patches, lapel pins, and medals, you can increase awareness of your company’s name and logo. And the more people see Your branding, the more likely they are to remember it and do business with you in the future.

Create customer loyalty. When customers receive something special from your company – like a custom-made T-shirt, mug, or tote bag – they are more likely to develop a strong loyalty to your brand. They’ll be more likely to come back and buy from you again in the future, and they may even recommend you to their friends and family.

Help you stand out from the competition. With so many businesses competing for attention these days, it can be tough to get your company’s name noticed. But by using customized promotional products, you can set yourself apart and show that you’re serious about marketing your business.

If you’re looking for some great ideas for small business promotion, then check out our selection of custom promotional products below! We offer an unbeatable range of items at wholesale prices.

Small Business Promotion Ideas

seven-up-custom keychain-bottle-opener

1. Keychains (Metal or Soft Rubber)

Keychains are by far the more common and effective kind of giveaway. They are small, inexpensive, and everyone needs one. Indeed, keychains are practical items that people will actually use on a daily basis.

At Sienna Pacific, we can make your custom keychains in any shape, size and color. Additionally, you can choose between engraving your logo on to a metal surface (with even a bottle opener as in the 7up design), or having your company name raised with 3D layers using a soft rubber PVC material.


2. Stickers

Stickers are another great option for small business promotions. They are affordable, easy to apply, and can be customized with your company logo or slogan. At Sienna Pacific we offer wholesale custom Vinyl Stickers, Bumper Stickers, and Digital Printed Decals ideal to stick on to wall, computer, cellophane, helmets, cars etc.


3. Luggage Tags

By giving away Luggage tags you can promote your small business while also helping your customers keep track of their luggage. They are affordable, durable, and can be personalized with your company logo or contact information. This particular type of giveaway is effective only If you are addressing an audience of travelers. Companies also use them before the summer time when families go on vacation as a way of accompanying them during their trip.


4. Money Clips

Money clips are a practical and convenient promotional product. They are perfect for busy professionals who want to carry around their cash in a compact and organized manner. Plus, they can be customized with your company logo or slogan.

Our Design options for your custom money clips include different materials as Gold or Silver stainless steal and soft or hard enamel. Additionally we offer different techniques as printed, and die struck engraving options.


5. Fridge Magnets

How many times a day do your customers go to the fridge? In these times of lockdown and quarantines, working from home is becoming every day more popular. Since the kitchen is one of the favorite places for a family meeting, a fridge magnet will get high visibility. If your brand can reach that particular private place on the heart of your customers live you can be sure they won’t forget it.

Sample of Corporate, Military, Law Enforcement & Promotional Coins

6. Commemorative Coins

Military coins are often presented as a sign of appreciation and recognition for a soldier’s dedicated service to the country. Custom coins can be used as awards or prizes for academic excellence, athletic achievement, or community service. They can also be given as retirement gifts to honor long-standing employees or volunteers. Coin collectors will pay top dollar for rare and unique commemorative coins minted in limited quantities. Businesses can use custom coins as promotional items or rewards for customers who refer new business.

At Sienna Pacific we offer a number of materials, platings, and finishes for your personalized coins: Antique Bronze, Copper, Gold Plating, Satin Gold, Sandblasted among others.

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7. Silicone Bracelets

Silicone bracelets are another great option for small business promotions. They are affordable, durable, and can be customized with your company logo or contact information. These customized soft rubber wristbands are commonly used for: Awareness, Team spirit, Friendship,  Religious, Charity, or as a Memorial souvenir.


8. Lapel Pins

In a similar way, lapel pins can also be used in Corporate events, to promote your company at a trade show or networking event. At awards ceremonies, to reward employees or customers with unique lapel pins. At charity events, to raise money for a good cause. At political campaigns, to show your support for a candidate. Finally, hard and soft Enamel Lapel Pins are used to boost the school spirit or pride.

California Patches COVERS

9. Patches

Manufacturing custom patches is one of our main specialties. We make them embroidered, woven or with a soft rubber material. Personalized patches are used not only for the military and law enforcement agencies but also for small business as a cost effective way of promoting their brand. We can make them with several types of backing options (iron-on, Hook and Loop, stick on) in order to make it easier for you to attach them to your hats, snapbacks, jackets, vests or uniforms.


10. Medals and Medallions

We offer wholesale race medals with your logo, artwork, or shield in gold, plate, or bronze.

We make personalized running medals to reward the top finishers in events like marathons, triathlons, 5K races, bicycle races, or any other sort of competition. They’re also great for academic occasions and award programs.


11. Charms and Pendants

Here you have some Ideas for using charms and pendants to promote your business:

  • Give them away as freebies to customers and clients
  • Sell them as part of a promotional package
  • Use them as rewards for customers who refer new business to you

At Sienna Pacific we can make your charms in gold, silver, copper, printed ordie-struck. Antique and sandblasted finishes are available.

12. Belt Buckles

Are you looking for ways to addressing a wider audience? Why not to try giving away belt buckles customized with your logo or name? At Sienna Pacific we offer rodeo buckles with personalized engraving.

There you go, 12 small business promotion ideas that can help you build brand awareness, create customer loyalty and will help you stand out from the competition.

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